Wednesday, September 01, 2004

Fox News Rejects Nation Mag Ads

NY TIMES - The Fox News Channel, the highest-rated cable news network in the country, arrives this week at the Republican National Convention with an opportunity to serve up ample red meat for its core constituency. A growing number of advertisers would like a piece of that audience, but The Nation, the left-leaning political magazine, will not be among them. Ten days ago, the ad agency for The Nation sent a 60-second commercial to the cable network promoting its brand of political news and commentary as free of White House influence and corporate agendas.

"Nobody owns The Nation. Not Time Warner, not Murdoch. So there's no corporate slant, no White House spin. Just the straight dope," the commercial says.

While the ad will appear on Time Warner's CNN, as well as NBC Universal's MSNBC and Bravo, it will not appear on Fox News, a division of the News Corporation whose chairman and chief executive is Rupert Murdoch... A spokesman for Fox News, which has always rejected the charge that it brings a partisan bias to news coverage, said, "We reject ads all the time," and declined further comment.

Interesting story, because I can still remember how Fox News bought full page ads on the back cover of The Nation a year or so ago... but hey, that's fair & balanced for ya, right? ;-)

1 Comments:

At 12:57 PM, Anonymous Anonymous said...

There is a Fox News ad in the current issue of The Nation.

 

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